SIAL Paris 2026, one of the world’s leading food industry trade fairs, takes place in Paris from 17 to 21 October. The fair is held every two years, and Poland has long been among the countries with the largest presence. This year, the Polish national stand, organised by the National Support Centre for Agriculture (KOWR) for the seventh time, covers its largest-ever area.
Poland’s presence and national stand at SIAL Paris 2026
This year’s Paris fair in figures: 400,000 products and 8,000 exhibitors from 130 countries. Polish exhibitors and products also play an important part in the event. A total of 323 exhibitors from Poland are taking part in SIAL Paris this year, compared with 253 in 2024. Of the more than 320 Polish businesses, 70 are exhibiting under the “Poland tastes good” banner at national stands organised by KOWR across five halls, covering a total area of almost 740 m². Polish companies are promoting their products alongside KOWR in Savoury Food (Hall 1), Frozen (Hall 5A), Confectionery (Hall 5B), Beverages (Hall 5C) and Dairy (Hall 7).
What does the Polish national stand at SIAL Paris have to offer?
Visitors to this year’s Paris fair can explore the wide range of Polish products at the national stand. Of the 70 businesses exhibiting with KOWR, 14 represent the confectionery and snacks sector, seven the beverage sector, six the dairy sector and five the frozen food sector. The remaining 38 companies are exhibiting in the multi-sector Savoury Food hall, showcasing products such as fruit and vegetable preparations; fresh fruit, vegetables and nuts; dried and freeze-dried fruit; cereal and breakfast products; cold cuts and meat products; fish products; ready meals; mushroom preparations; herbal and fruit teas; spices; oils; vinegars; sauces and mayonnaise; honey; mead; and products for the HoReCa sector.
Official opening of the stand
The Polish stand was officially opened on 17 October by Stefan Krajewski, Minister of Agriculture and Rural Development; Wiesław Tarka, Chargé d’Affaires at the Polish Embassy in Paris; and Henryk Smolarz, Director General of KOWR.
A stand under the food sector promotion programme
A 60 m² section of the stand in the Savoury Food sector has been set up as an information and promotion area under the 2024–2029 food sector promotion programme (BRAND HUB). Nineteen companies are using its B2B meeting area free of charge or displaying promotional materials there. The BRAND HUB area also hosts daily cooking demonstrations by chefs from Poland, introducing visitors from around the world to signature Polish dishes and our culinary traditions.
The SIAL Innovation competition
The organisers of the Paris fair place great emphasis on showcasing new products and on the SIAL Innovation competition, in which Polish products also compete and receive recognition. One of the products that impressed this year’s jury was raspberry seed flour, obtained during raspberry processing and marketed under the Oleje Milo brand by Oleowita Oil Sp. z o.o. The jury recognised the transformation of an undervalued ingredient into a nutritious, high-quality food product.
Why does SIAL Paris matter?
Held in Paris since 1964, the fair has a global reach and considerable international influence. Above all, it provides an excellent platform for connecting with prospective business partners from France and around the world in one place. Polish companies exhibiting under the “Poland tastes good” banner can establish trade contacts, win new customers in international markets and strengthen relationships with existing business partners.
SIAL Paris is a launchpad for new products, ingredients, functional foods and sustainability ideas that shape the direction of the entire food sector.
Regular participation in SIAL Paris helps exhibitors establish new business contacts and consolidate their position in the industry. For food businesses, the fair is an essential fixture in the October calendar in even-numbered years.
Polish agri-food exports to France
In 2025, Poland sold EUR 43.9 billion worth of agri-food products in the EU market, including EUR 4 billion to France. France was the second-largest destination for these exports within the EU, behind only Germany. Poland’s main exports to France were:
- red meat and meat preparations: 19%;
- poultry meat: 19%;
- confectionery: 9%;
- cereal and flour preparations, mainly bread and biscuits: 7%;
- fish and fish products: 6%;
- animal feed products: 6%;
- coffee, cocoa paste, cocoa butter, cocoa fat and cocoa oil: 5%.
